Landing speed checklist you can run in 24 hours

Run the page through PageSpeed Insights and WebPageTest, capture LCP, CLS, TTFB and save the report to compare after fixes.

Use the Performance tab in Chrome DevTools to spot heavy requests and render-blocking scripts.

Check the Core Web Vitals report in Search Console to see real-user data and prioritize the worst pages first.

Convert images to WebP/AVIF, enable lazy-load and remove huge videos from the hero section.

Serve assets through a CDN (or at least cache via Vercel/Cloudflare) so visitors in other regions get them faster.

Bundle icons into SVG sprites instead of dozens of PNG requests.

Disable unused libraries, defer heavy scripts and move simple animations to CSS.

Inline only the critical CSS for the hero and load the rest asynchronously.

Merge duplicate components and replace inline styles (which can’t be cached) with utility classes.

Host fonts locally and use `font-display: swap` to avoid invisible text for several seconds.

Keep only the weights you actually use (Regular/Bold) and lazy-load the rest on demand.

Audit analytics, widgets and marketing pixels. Disable anything that doesn’t affect current campaigns.

Load chat widgets and review carousels on interaction (click/scroll) instead of on initial render.